FW09 marks the launch of Bespoken stateside, an authentic British men’s collection with a passion for detail, offering a modern interpretation of traditional tailoring. In old England, “bespoke” was a term for tailored clothing made at a customer’s behest, with the customer’s surname written on the actual fabric, hence the garment “was spoken for.” After years of deep involvement in the iconic Turnbull & Asser, brothers James, Sam, and Liam Fayed partnered with close family friends, Carlos and Paulo Goncalves to launch Bespoken